At Abri, we’re proud to mark Black History Month 2025. This year’s theme is ‘Standing Firm in Power and Pride.’ Throughout October, we’ll be sharing some powerful stories and personal reflections from some of our colleagues on what black history, identity and allyship means to them.
‘Standing Firm in Power and Pride’
Black History Month 2025’s theme is a powerful tribute to the resilience, strength, and unwavering commitment to progress that defines the black community. It invites us all to honour the legacy of those who have shaped history - from civil rights leaders and cultural pioneers to everyday changemakers, while continuing to build a future rooted in empowerment, unity, and justice.
Power is about leadership, influence, and the capacity to drive meaningful change. It reminds us that true power lies in collective strength and courage.
Pride celebrates identity, heritage, and the richness of Black culture - from music and art to storytelling and tradition. It’s about embracing history and walking boldly into the future.
Equality Diversity and Inclusion (EDI) at Abri
Black History Month is a time to celebrate heritage, recognise resilience, and champion equality. At Abri, we want to make a meaningful contribution to improving inclusion and equality of opportunity for all our customers and colleagues.
From improving how we capture and use EDI data, to creating safe spaces and embedding inclusive practices in recruitment and service delivery, we’re taking meaningful steps to build a culture of belonging. Through storytelling, colleague forums, and targeted initiatives, we’re working to ensure that everyone at Abri feels seen, heard, and valued - not just during Black History Month, but every day.
How you can take part
Throughout Black History Month, we’re going to be sharing stories and reflections from some of our colleagues, along with information about events in our communities, and useful resources that can help you to learn more.
In a time that divisive and hateful language is becoming more common, join us in creating neighbourhoods where everyone feels respected and valued so together, we can make our communities stronger and more inclusive.
Please take a moment this month to listen, learn and reflect on the experiences of black people, and other minority groups across the UK, and think about how the small acts of understanding and allyship can make a big difference to individuals, and in our communities.